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Market Focus Europe

By Felton, Mari

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Book Id: WPLBN0000578717
Format Type: PDF eBook
File Size: 37.47 KB.
Reproduction Date: 2005
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Title: Market Focus Europe  
Author: Felton, Mari
Language: English
Subject: Trade, Import and export controls, Export controls--United States
Collections: Export and Trade Collection
Publication Date:
Publisher: Federal Trade Commissionn (FTC)


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& Brad Anderson, M. F. (n.d.). Market Focus Europe. Retrieved from

Export and Trade Government Reference Document:

Introduction: Baptie & Co?s Market Focus Europe conference took place 27-28 October in Barcelona, Spain. The conference attendees included large IT companies, SME?s and Marcomm / Public Relations firms. The two-day conference featured many great presentations. The content from the most compelling presentations are highlighted and summarized in the 11 short sections. The recurring themes throughout emphasize the importance of marketing to your channel partners as well as your end user, creating and implementing a solid marketing strategy and tying your marketing to your European sales channels.


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